Client: Gastro-Intestinal Research Foundation / Runway fashion show fundraiser invitation
LCLIENT: Reconciling Ministries Network / Utility program
CLIENT: Robert Stabile / Annual Feast of St. Joseph Invitations
From one-off pieces, to annual campaign concepting and creation, Pfang works directly with each client to craft the message and design to best meet marketing goals.
Client: Downtown Highland Park / Cross-platform Restaurant Week campaign
Client: Gay Games 9 - Cleveland and Akron / Medal Design
Client: Downtown HP / Street banner campaign - rollout to multiple individual campaings
Client: Amdur Productions / Marketing Posters
CLIENT: Downtown Highland Park / Development, branding, marketing for several annual events
Client: Amdur Productions / Large format mobile media
Client: Amdur Productions / Multi-year book design & production
CLIENT: The GoTo Group / Identity and flex packaging for personal cloth.
Client: Amdur Productions / Hundreds of festivals, hundreds of digital marketing pieces
Client: Inner Strength Pilates / High-end studio glossy
Client: Openport Technologies / Software family packaging. When software came in boxes...
Client: Chicago Business Women Magazine / Cover to cover design and production
Client: Chicago Foundation for Women
Client: Charlie's Chicago
Client: Farley's & Sathers Candy Company / Collector's cards lllustration and design
CLIENT SPOTLIGHT: AMDUR PRODUCTIONS
Since 2002, Pfang Multimedia has been an integral team member on the Amdur Productions force that produces over 20 annual art festivals in multiple states, with the majority taking place in and around Chicago. With institutional knowledge of the Amdur product, Pfang concepts, develops and produces annual marketing campaigns for the umbrella organization, while allowing the individual festivals to retain a sense of uniqueness. Pfang annually produces hundreds of advertisements for a rainbow of media outlets, festival identities, posters, programs, festival maps, signage, digital support and overall consultation on the continuous growth of the Amdur brand.
From new art festivals, to artist support programs and onsite public enjoyment campaigns, branding and identity are always at the forefront of Amdur Productions.
Each year, Amdur produces around 20 art festivals. Pfang creates a multi-platform marketing campaign for each, manages all creative and produces dozens of pieces for television, print, outdoor, digital and onsite support.
Postering is very important part of art festival marketing. Pfang takes on the huge task of photo editing thousands of artist images, as well as the poster design, which spearheads the entire festival creative campaign. Pfang has won dozens of awards for these posters and campaigns.
Postcarding can be a very effective form of festival marketing, from engaging variable data fields to personalize each piece for artists, to taking advantage of programs like the USPS's every door direct. Eye catching graphics are a must!
Each festival has it's own personality and Pfang designs each campaign with that in mind. Above is a sampling of Tribune quarter page ads for a variety of festivals.
The nature of outdoor art festivals points toward several marketing opportunities in large format location creative as well as a seemingly endless need for onsite directional and informational support.
Pfang has been an integral part of expanding Amdur's business. This 60 page RFP delivers capabilities, while showcasing our marketing and design skills.
The sheer volume of marketing requirements for Amdur Productions demands a mastery of design tools, taste and speed. Digital support, onsite signage, premiums and plenty more pop up almost daily.
CLIENT SPOTLIGHT: GASTRO-INTESTINAL RESEARCH FOUNDATION
The Gastro-Instenstinal Research Foundation (GIRF) is a 60+ year old fantastic organization that supports the GI section of the University of Chicago Medicine. Raising funds through multiple annual events including fashion shows, luncheons and a top notch, black tie annual ball, GIRF has been part of significant breakthroughs in the world of GI curative research. With family members who benefit directly from GIRF's mission, Pfang has worked with GIRF since 2004 resulting in some of our most pride filled work. Each event requires multiple support pieces, from postering and multi-tiered mailings, to eblast and banner digital art.
2010 Ball Invitation
Theme: GIRF & YOU! Design: The ball location, The Museum of Science and Industry, is an art deco masterpiece and inspired every last detail of these graphics - from formal wear choices and coloring to type styling.
2012 Ball Invitation
Theme: Starry Night Design: The event took place at the Navy Pier ballroom in Chicago. Design was inspired by the stained glass museum in Navy Pier.
2013 Ball Invitation
Theme: Journey to a Cure Design: Inspired by travel reference in the theme, we created a 12 page "passport" invitation with leatherette paper and foil stamping. Pertinent information is presented in custom visa stamps.
2009 Fashion Show Invitation
Theme: Spellbound! Design: The fashion forward artwork of artist Keith Grace served as design and thematic inspiration.
2011 Ball Invitation
Theme: Cirque du GIRF Design: Cirque-style entertainers inspired the design. Curved and tumbling bodies are mirrored in the flowing, colorful smoke and ribbon as well as typography. Design was continued in table and floral styling, down to lighting.
2008 Ball Invitation
Theme: Rx Scripting the Future Design: Incorporate xrayography of flora and fauna.
2012 Fashion Show Invitation
Theme: Fall Into Fashion Design: Type styling and pattern inspired by modern artist Carol Ferony.
2011 Associates Board Invitation
Targeting the younger demographic of the GIRF donor base requires a different design approach to a more casual event.
After 20+ years in the industry, one garners A LOT of design samples. Just throwing a few more your way! You're welcome.